Grand Traverse-Leelanau-Antrim Bar Association

Growing Your Practice in a Down Economy presented by Enrico Schaeffer, Traverse Legal PLC

  • 20 Oct 2010
  • 12:00 PM - 1:30 PM
  • 86th District Court Multipurpose Room - Traverse City


Registration is closed
There has never been more opportunity to grow your practice than in the current down economy. The reason is simple.  More relationships are up for grabs, more people are starting from scratch and established companies are looking for more cost-effective legal representation.  In this CLE, Enrico will provide practical tips for growing your legal practice using the internet, innovative fee structures and innovative approaches to client service. Topics to be covered include:  on-line marketing, Google Adwords, blogging, virtual staffing, extranets, digital dictation, alternative fee structures, digital billing, go-to-meetings, documented deliverables and the psychology of 'defined deliverables' client service models.

Enrico has grown his practice from start-up to 4 attorneys, 4 other of-counsel attorneys, 6 virtual law clerks and 5 permanent staff  in 5 years using new an innovative approaches to legal practice. Traverse Legal represents clients in over 25 different countries, and almost all 50 states from offices right here in Traverse City.  You will walk away from this CLE inspired to think outside the box with new tools to attract more clients and deliver better, more efficient service.

Please register here or contact the bar association (922-4715 or
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