Grand Traverse-Leelanau-Antrim Bar Association
 

Upcoming events

    • 02 Mar 2018
    • 12:00 PM - 1:00 PM
    • Minerva's

     Lean in Lunches, inspired by the Lean In Circles movement, provide an opportunity for women to support each other and learn new skills. We will follow a new format in 2018. Lunches will be about every other month (3/2, 4/27, 6/29, 8/24, 10/26) and an invited guest will share her professional experience and challenges. In March, we are pleased to welcome Marian Kromkowski to join and share with us. Details to come.


    • 07 Mar 2018
    • 12:00 PM - 1:00 PM
    • Resource Room on the lower level of the 86th District Court
    Register

    “How to Network and Build a Book of Business Using LinkedIn”

    March 7, 2018

    Noon-1 p.m.

    Resource Room on the lower level of the 86th District Court

    Registration requested but not required

    Summary of program:

    With over 550 million members, LinkedIn is the most popular B2B social network. It’s also the most effective. In a recent survey, 93% of B2B marketers identified LinkedIn as the best platform for generating leads. It’s a powerful tool for lawyers to build their personal brands and books of business. Attorney-turned-marketer Jay Harrington will teach lawyers what LinkedIn has to offer, and provide specific tactics to help lawyers prospect, connect, and prosper using LinkedIn’s powerful (and ever-changing tools). Best of all, he will explain how a great deal of your activity on LinkedIn can be delegated and automated so that LinkedIn can work for you while you’re busy working for your clients. 

    About Jay Harrington:

    Jay Harrington is an attorney, author, coach and business development consultant to lawyers and law firms. He is the co-founder of Harrington Communications, a top legal marketing and website design agency. Jay and his team serve lawyers and law firms, both big and small, throughout the country from right here in Traverse City. Jay is a graduate of the University of Michigan Law School, and practiced law at Skadden Arps in Chicago before starting his own boutique corporate restructuring law firm in Detroit during last decade’s financial crisis. His book, One of a Kind: A Proven Path to a Profitable Law Practice, was published in 2016. He has a new book coming out in April 2018, which is focused on helping associates at mid-size to large law firms master both the practice of law and the business of law. 

    Program Outline:

    “How to Network and Build a Book of Business Using LinkedIn” LinkedIn is a powerful platform. The problem is that most professionals don't know how to use LinkedIn to best effect to cultivate referral sources and develop new business relationships. This presentation will teach a system to achieve success on LinkedIn that involves: 

    1. Identifying a target market and setting clear goals 

    2. Building a compelling profile that speaks to the needs, problems and objectives of members of your target market (in other words, not an online resume of education and experience) 

    3. Generating leads by using the LinkedIn "Sales Navigator" to find, connect, engage and build meaningful relationships with members of your target market 

    4. Nurturing leads into new business through LinkedIn private messaging and distribution of content

     5. Delegating and automating as much LinkedIn activity as possible so that the system works for you while you're busy working for your clients.

    • 15 Mar 2018
    • 5:00 PM - 8:00 PM
    • Pavlova Salon

    Salon services, wine, appetizers, and networking. Please join us, all welcome. Details to come.


    • 20 Apr 2018
    • 11:30 AM - 1:00 PM

    Please join us for a free practice-management program with Roberta Gubbins, author of SBOM's Clear & Convincing, followed by a local panel Q&A. Lunch will be provided. Details to come.


    • 03 May 2018
    • 6:00 PM - 9:00 PM
    • TBD

    Please join the GTLA for the annual Spring Dinner and member meeting. Enjoy a free drink, dinner and the company of your fellow members, judges and referees. Location and more details will be provided as we get closer but please SAVE THE DATE!

    • 15 Jun 2018
    • 5:00 PM - 9:00 PM
    • TBD

    Please join the Young/New Lawyers Association for a membership kick off event.  Location and details will be posted as we get closer to the event. But please SAVE THE DATE!

    • 20 Sep 2018
    • 5:30 PM - 7:00 PM

    More details to come. 

    • 12 Oct 2018
    • 13 Oct 2018
    • The Park Place Hotel, Traverse City

    The State Bar of Michigan Alternative Dispute Resolution Section's 2018 Annual Meeting and ADR Conference, including 8 hours of advanced mediator training, will be Friday, October 12, and Saturday morning, October 13, 2018, at the Park Place Hotel in Traverse City. This will be an exciting learning and networking event featuring Michigan presenters.

    Hotel Registration. Reduced rates based on availability until September 10, 2018. Contact the Park Place Hotel at 231-946-5000 and reference "State Bar of Michigan." Neither the Hotel's website or toll-free number has access to this group information.

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